Salario: Revenue Manager en España

¡ÚNETE A NUESTRO EQUIPO! ¿Te gustaría formar parte de la compañía española líder de bebidas de nuestro país y crear momentos de unión y conexión para mejorar la vida de las personas y del planeta? ¿Tienes Sed de Avanzar? ¡Ahora es tu oportunidad de demostrarlo! Sobre nosotros Somos una compañía familiar, líder de bebidas en España. Contamos con 10 centros de elaboración de cerveza –ocho en España y dos en Estados Unidos–, cuatro manantiales de agua y un equipo cercano a los 4.000 profesionales. Estamos presentes en más de 70 países. Nuestro compromiso con el empleo de calidad y el bienestar de las personas, nuestros valores, nuestro propósito y nuestro espíritu innovador y transformador, desde hace más de 130 años, definen una forma única de hacer las cosas que nos permite avanzar hacia el futuro.¿Por qué te estamos buscando? Como Manager del equipo de RGM de alimentación serás responsable de apoyar y reforzar la estrategia de RGM, tanto a nivel de marca como de cliente, con el objetivo de impulsar la creación de valor y el impacto financiero del canal de Alimentación en Mahou San Miguel.Además, actuarás como interlocutor directo con el Director Comercial del canal de alimentación y los KAMS para valorar el impacto económico en mercado y en nuestra VN de todas las acciones implementadas.Ayudarás en el desarrollo de capacidades para mejorar la rentabilidad, supervisando y evaluando eficazmente las palancas de RGM: precio al consumidor y pack price architecture, promo, discounts & trade terms y mix, generando recomendaciones sobre las oportunidades de crecimiento del negocio.Tu habilidad para combinar una visión estratégica a la vez de liderar proyectos múltiples será clave en un entorno cada vez más complejo.Guiarás, retarás y trabajarás juntamente con el equipo de Ventas, Finanzas, Gestión de Categorías y Marketing, para encontrar oportunidades de mejora de rentabilidad y mejores prácticas de RGM.Tu día a día en Mahou San Miguel •Gross to Net: identificar oportunidades en la estructura de descuentos (tipología, condicionalidad…) y márgenes a nivel cliente/ SKU.•Valoración de las iniciativas e Interlocución con el director comercial: actuará como interlocutor directo con el director comercial y los KAMS para valorar el impacto económico en mercado y en nuestra VN de todas las acciones implementadas.•Reporting: seguimiento y planes de acción de KPIS claves para la compañía (AVANZA) de cara a mejorar la eficiencia de nuestras inversiones:•Líneas Rojas a nivel cliente/referencia: seguimiento, diagnóstico y plan de acción de todas aquellas inversiones que no cumplan los requerimientos mínimos de rentabilidad.•Suelos: coordinar el proceso de definición de netos mínimos por referencia, hacer seguimiento de los mismos, estableciendo plan de acción cuando sea necesario.•Reparto de márgenes: coordinar y optimizar la política de cofinanciación de promociones con clientes, hacer seguimiento de las mismas para cumplir los objetivos marcados.•Mix: Analizar y hacer seguimiento del mix identificando oportunidades de mejora fomentando aquellos SKUS con mayor potencial de rentabilidad (a nivel SKU, cliente, pack….)•Automatización: Asegurar y desarrollar las herramientas necesarias para ayudar a la comprensión y la proyección de cualquier impacto en movimientos de precios, promociones, trade terms y mix.•Sinergias entre canales: Analizar e identificar oportunidades de estructura de precios entre canales, liderando oportunidades de optimización de suelo de precios del canal de alimentación.•Cultura de RGM: ser el garante de la mejora continua del RGM dentro de la organización.•Soporte entre funciones: Promover e impulsar la colaboración y co-responsabilidad con las funciones de Sistemas, Finanzas y Marketing en la consecución efectiva de las estrategias definidas.Aptitudes y conocimientos deseados:¿Qué requisitos debes cumplir? •Perfil licenciado en, Ingeniería, Estadística, Administración y Dirección de Empresas, Económicas o similar.•Nivel B2.2 de inglés•Más de 4 años de experiencia en RGM, Finanzas, Category Manager, Customer Development o Ventas en empresas de gran consumo líderes en su categoría.•Capacidad de gestión de equipos a su cargo y multi funcionalmente.•Capacidad para entender las necesidades del negocio y generar insights que se puedan ejecutar.•Con alta capacidad analítica, capaz de generar insights, crear recomendaciones robustas e ilusión por trabajar con gran cantidad de datos para construir herramientas e informes que faciliten la toma de decisiones a otros equipos.•Con nivel avanzado en el manejo del paquete Office (Excel y Power Point) y experiencia en el manejo de herramientas analíticas y de Data Science. La diversidad, clave en nuestra estrategia

Es el momento de liderar! Centro trabajo.San Sebastián o Bilbao.País Vasco.Tu nueva empresa Conviértete en el Revenue Manager- Gestor de Ingresos de una innovadora empresa del sector servicio que está revolucionando su sector.Si eres una persona dinámica y analítica y te apasiona liderar estrategias de precios/ ingresos y maximizar la rentabilidad del negocio… Si eres un experto en datos, toma de decisiones basada en análisis y te encanta trabajar en equipo y relacionarte con personas, ¡sigue leyendo! Tu nuevo puesto Tu misión como Revenue Manager-Gestor de Ingresos, será conocer cuál es el mejor momento, producto, precio y canal para hacer llegar el producto y/o servicio idóneo a cada tipo de cliente de la zona norte.País Vasco, Cantabria, Navarra, Asturias y Galicia.Como principal objetivo deberá de realizar estudios, análisis, valoración, implementación, control, llevar a cabo estrategias sobre cómo maximizar los ingresos y beneficios, optimizar los productos, incrementar la rentabilidad de la empresa, mejorar su posicionamiento y minimizar los costes.Tus áreas de responsabilidad serán.Segmentación de Mercados.Estrategia de Precios.Previsión de la Demanda y gestión de disponibilidad.Optimización del Producto.Qué necesitarás para encajar con el puesto Buscamos una persona con experiencia de al menos dos años como Revenue Manager con disponibilidad para viajar a las distintas ciudades donde se ofrecen los servicios/ productos de la compañía para poder realizar el diseño de estrategia, planes y su seguimiento sobre terreno.Será imprescindible la capacidad analítica, conocimientos financieros, toma de decisiones, trabajo en equipo y orientación al cliente.Qué obtendrás a cambio Incorporarte a una compañía en crecimiento y con visión vanguardista.Posibilidad de ser creativo y jugar con la estrategia.Posibilidades de crecimiento profesional.Salario.Fijo + variable.Modelo de trabajo híbrido.oficina + teletrabajo (dos días).Tu siguiente paso Si estás interesado en esta oferta, haz click en \"aplicar ahora\" para enviar una copia actualizada de tu CV, o llámanos ahora.Te garantizamos la confidencialidad.# - Maitane Arenaza

DePuy Spine Limited Partnership, a member of the Johnson & Johnson Family of Companies, is recruiting for a Manager, Process Engineering.  This position is based in our Palm Beach Gardens, FL office.DePuy Synthes, part of the Johnson & Johnson Medical Devices Companies, provides one of the most comprehensive orthopedics portfolios in the world.  DePuy Synthes solutions, in specialties including joint reconstruction, trauma, craniomaxillofacial, spinal surgery and sports medicine, are designed to advance patient care while delivering clinical and economic value to health care systems worldwide.For more information, visit www.epuysynthes.om.The Manager, Process Engineering will work with a talented team of service process engineers to deliver NPI Projects, service process creation, service process improvements, and service business integrations across all aspects of our DePuy Synthes Service Care.Collaborate with cross functional teams across DePuy Synthes to execute on project service readiness.Seeking to understand the performance goals of the Service Care business and translate them results oriented actions to enable best in class performance capabilities.In this role, you will lead a small team of dedicated service process engineers and create/execute plans for deployment of service products.You will also be responsible and ongoing support of process improvement projects (Life Cycle Management) within the U..as well as support plans for product expansion outside of the U..Key Responsibilities:  Leads dedicated organizational of service process engineers working on spine related projects.Deliver on execution by leadership, teamwork, project management, and communication of strategies.Expert change agent.  Drives to create and transform of critical business processes.Manages large cross-functional service projects and multi-generational service projects that are portfolios of related projects.Trainer to the team members to increase knowledge of product launch from a service perspective, process improvement tools and analytical tools.Contributes to business success by delivering significant, tangible, quantifiable results in service process areas – Service Centers, Field Service Engineering, Technical Support Engineering, OEM Service, and factors that contribute to service as a revenue stream.Demonstrates clear and rational thought process.Identifies and overcomes obstacles to progress.Works within time, budget, and operational constraints.Qualifications Required.A minimum of a bachelor’s degree in a relevant field (i.., Mechanical, Electrical, Management) is required.  An advanced degree is preferred.A minimum of 6 years relevant experience is required, which should include experience applying engineering & business principles to a broad range of assignments.Experience with medical capital equipment is required.Application of conflict resolution techniques is required.Effectively facilitate group discussions and meetings is required.Effectively communicates with and obtains support from all levels of management and all key stakeholders.Responsible for communicating business related issues or opportunities to next management level.Up to 30% domestic and international travel is required.Preferred.Project Management professional (PMP) or other project leadership certifications such as J&J FXP.For more information on how we support the whole health of our employees throughout their wellness, career and life journey, please visit www.areers.nj.om.  Johnson & Johnson Family of Companies are equal opportunity employers, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, genetic information, national origin, protected veteran status, disability status, or any other characteristic protected by law.

Marketing ManagerCountry: SpainLynx Financial Crime Tech is looking for an Regional Marketing Manager – EU/UK based in our Madrid office.WHY YOU SHOULD CONSIDER THIS OPPORTUNITYLynx Financial Crime Tech S.A., We are an AI-driven software company specializing in detecting and predicting behavioral patterns. Led by industry experts and academics, we develop and implement cutting-edge, self-learning AI technologies. Our platform excels in low latency transaction processing technologies and is available both on-premise and on the cloud.We prioritize VISION, AGILITY, and SPEED to provide outstanding customer experiences and have built long-lasting, trustworthy relationships with some of the top financial institutions, fintechs, and commercial enterprises worldwide.Lynx is proud of being an organization where there are equal opportunities regardless of gender identity, culture and disability. Our mission is to contribute to help more people and business prosper.We embrace a strong risk culture and all of our professionals at all levels are expected to take a proactive and responsible approach toward risk management.WHAT YOU WILL BE DOINGWe are searching for an experienced and self-driven Regional Marketing Manager to join our global  marketing team responsible for the UK and EU based in Madrid, Spain.As a Regional Marketing Manager, you will play a crucial role in building and enhancing our brand presence and supporting sales enablement efforts in the UK and EU region. You will be responsible for driving regional marketing initiatives, driving pipeline for sales, executing lead generation strategies, managing events, collaborating closely with sales teams, and creating localized content. Your expertise in marketing strategy, social media, event management, and sales enablement will be instrumental in driving awareness and demand for our products/services in the region.The following are some of the key responsibilities and requirements for this role:Plan, create, and execute high-performing marketing programs for the EU—focusing on Spain and the UK—using a data-driven approach. Support and align with the Global and other regional marketing leads and the regional sales team’s priorities and focus on driving pipeline and revenue. Create compelling content tailored to the EU/UK market, including blog posts, case studies, and sales collateral, in both English and Spanish.Develop and execute comprehensive regional marketing plans to support global marketing and business objectives and drive brand awareness. Regionalize global marketing assets to ensure relevance and effectiveness in the local market. Plan and execute regional events to engage with prospects and customers, including trade shows, conferences, and customer events.Drive lead-generation efforts through targeted campaigns, social media marketing, and other channels. Orchestrate multichannel campaigns, leveraging channels and tactics such as digital, social media, web, media, PR, virtual and in-person events, and email. Also support and execute account-based strategies and programs. Manage offline activities such as industry events & customer events end to end –attend conferences, and tradeshows.Maintain the relationship with the in-region third-party advertisers – all in line with compliance & regulations. Manage external and internal partners/agencies in the Region critical to effective program execution.ROI/Analysis: set goals and define metrics for each marketing campaign, including targeted lead flow to maximize pipeline generation and sales velocity. Monitor campaign metrics, conduct post-campaign evaluations, analyze and report on results, making recommendations for future optimizations. Establishes the execution of campaigns and plans and analyzes performance against expectations to identify trends and optimize performanceEXPERIENCE5+ years of experience in B2B field marketing, preferably in the UK/EU region.EDUCATIONBachelor’s degree in marketing, Business, or a related field or equivalent experience.SKILLS & KNOWLEDGEProven track record of driving successful marketing campaigns and lead-generation initiatives.Proficiency in event management and execution.Proficiency in social media marketing platforms and tools.Must have excellent professional presentation skills, and the ability to interact and engage at all levels of management/leadership.Understanding of sales processes and the ability to align marketing initiatives with sales objectives.Knowledge of digital marketing (SEO, SEM) and CMS management.Bilingual, native, or fluent English and Spanish. Additional information IdiomasSpanish

DESCRIPTIONAmazon Advertising operates at the intersection of eCommerce and advertising, offering a rich array of digital advertising solutions. We partner with advertisers to reach Amazon customers on Amazon.com, across our other owned and operated sites, on other high quality sites across the web, and on millions of devices. If you’re interested in joining a rapidly growing organization working to build a unique, world-class advertising group with a relentless focus on the customer, you’ve come to the right place.We’re looking for a results oriented Senior Sales Account Manager who is passionate about partnering with our advertisers to make effective, analytically driven marketing decisions. As a Senior Sales Account Manager, you will manage and deliver against difficult advertiser goals and problems to drive revenue and achieve revenue targets. You nurture customer relationships, identify/close revenue driving actions and develop your client’s portfolio. Additionally, you will be able to leverage Amazon’s proprietary data to provide strategic and personalized campaign recommendations to meet your customer’s business goals. This role is highly collaborative, working with Creative, Sales, Product, and Retail partners. The Senior Sales Account Manager’s strategic digital expertise is considered critical to unlocking greater value and impact for our advertisers. Key job responsibilities · Become a knowledgeable partner on Amazon Ads solutions · Deliver the highest level of sales and customer service to our clients. · Retain and grow revenue from existing advertisers. · Develop annual brand and media strategies for growth based on overall advertiser goals/objectives. · Develop campaign strategies and audience targeting recommendations · Evaluate KPIs and optimize campaign performance using a data driven approach. · Perform in-depth data analysis to form and deliver actionable recommendations for both short- and long-term advertising strategy · Educate advertisers on performance metrics, category trends/approaches, and consumer insights using existing and/or customized insights. · Work cross-functionally with sales and other Amazon partners to drive incremental revenue and increase advertiser satisfactionWe are open to hiring candidates to work out of one of the following locations:Madrid, M, ESPBASIC QUALIFICATIONS- Bachelors’ degree in Economics, Marketing, Advertising, Statistics, Engineering or Business.- 8+ years relevant experience in a client facing role including but not limited to digital marketing, sales, analytics, etc.- Adept at solving problems that span business and technology.- Excellent organizational, relationship-building, and communication skills.- Proven track record of delivering results (including revenue targets) and significantly contributing to advertiser revenue growth.- Fluent in English and Spanish. PREFERRED QUALIFICATIONS- Programmatic strategy and implementation experience.- Experience in Omni-channel marketing, display, over-the-top (OTT), or search marketing.Amazon is an equal opportunities employer. We believe passionately that employing a diverse workforce is central to our success. We make recruiting decisions based on your experience and skills. We value your passion to discover, invent, simplify and build. Protecting your privacy and the security of your data is a longstanding top priority for Amazon. Please consult our Privacy Notice (https://www.amazon.jobs/en/privacy_page) to know more about how we collect, use and transfer the personal data of our candidates.

Description: Are you enthusiastic about creating memorable experiences? Then come join us at Concentrix + Webhelp and work with energetic people who strive to enjoy every day.We are looking for a Flemish + French-speaking Account Manager (On-site) to join one of our exciting projects. What we offer youYou will be trained and constantly guided by your managers and your team. You will learn new processes, develop your language and communication skills, as well as work in a digital environment, with some of the most innovative technologies on the market.What you will learn with us will make you a valuable member of our team or any other team. Your benefits:Full time 39 hours/week contract: Monday to Friday 09:00 to 18:00Salary 21 100 euros gross/year + up to 7400 euros gross/year in bonusGreat office location in MalagaFriends hunting (referral) bonusFull paid training about the company and the project you will be working onCareer development program and specialized courses What you'll experience with usAs an Account Manager in our team, you will:Manage partner forecasting/partners performance by tracking tools.Responsible for partner pipeline management, detecting new opportunities detected, and driving successful and profitable closure of deal rateResponsible for a portfolio of partners and to develop their business sell out, growth and margin, based on the StrategyUnderstand partner market and competition (through tools and reports made available as well as reviews with reseller). Evaluate reseller interest in BU solutionsDefine resellers target of BU Share of wallet, growth rate, program qualification/certification, identify gaps and define actions how to close gaps. Grow BU with partner through joint planningEducate partner sales force on BU products and solutions. Drive Value Proposition & Key Selling Points of our solutions and articulating benefits against competitorsCreate partner loyalty and drive partner competencies and certification in BU products Ensure partners are meeting BU Partner Program Requirements (Technical/Sales certification, revenue threshold)Ensure partners are taking advantage of promotions, events & programsCommunicate events, webinars and webcast information and ease registrationWork together with partner to drive revenue for BU via campaigns, opportunity identification (and closure) and other methodsDetect and provide transparency of qualified opportunities and take actions to close them with partner & support partners to close big deals when necessaryDrive Attach rates with resellers We'll be a great match if you:Are proficient or bilingual in Flemish + French and fluent in EnglishHave two years of related technical sales experience preferredAre familiar with channel programsHave excellent negotiation, management and strong communication skills (verbal & written) including excellent telephone and presentation skillsWork toward goal achievement using negotiation, teamwork/collaboration, motivation and time/work prioritizeCan to demonstrate innovation and good judgment/problem-solving skills when making decisionsAre able to establish an individual course of action to accomplish goals while using appropriateAre familiar with sales CRMs. Microsoft office It would be a plus if you have:Possess experience in working in Channel environment, knowledge of partners and distributors is a plus We are dedicated to creating a diverse, inclusive, and authentic workplace where everyone can learn and develop themselves professionally. If you feel you don't check off every qualification in the job description, we encourage you to apply either way. We will do our best to match you with the right job, whether it's this one or a future role. If this sounds like you, join us! Who we areWe're the tech-powered customer experience (CX) company that's creating game-changing journeys for our people and our clients and their customers.Our people around the world have devoted their careers to ensuring every relationship is exceptional. So naturally, we're committed to creating game-changing career journeys that power our people towards greater opportunities and brighter futures.In short: You will be joining over 440.000 passionate game-changers across more than 70 countries that strive to enjoy every day, while making a difference for the people they help every day! And we will offer you a fun and challenging job that will allow you to develop and grow. We are an equal-opportunity employerWe are committed to equal employment opportunities for all candidates and a work environment free of discrimination and harassment. All our recruitment practices are based on business needs, job requirements, and personal qualifications, without regard to gender identity, age, religion, ethnicity, family or parental status, or any other classification protected by applicable national laws.RRQ24-002001-1-BELGIUM

Experiencia previa en Revenue management y gestión de reservas.|Indispensable hablar inglés altoIcónico hotel 5* Gran Lujo en Ibiza, donde destaca la excelencia en el servicio y las experiencias inolvidables para sus huéspedes, así como la sostenibilidad y una restauración de calidad.El/la candidato/a seleccionado tendrá las siguientes funciones:Supervisar y dirigir las actividades del equipo, brindándoles asistencia y motivación.Organización del equipo y los horarios semanales.Estrategia y gestión de precios.Gestión de canales de distribución.Llevar a cabo el reporte de pick up diario.Realizar los reportes semanales, mensuales y anuales de ventas a la dirección.Realizar la carga de tarifas (Channel).Revisión y gestión del inventario.Realizar los cierres de ventas en los diferentes canales.Realizar benchmarking con hoteles de la isla.Análisis de la competencia.Redactar y realizar los acuerdos colaboración con proveedores y empresas.Efectuar la carga de contratos.Realizar la facturación de las reservas y pagos de comisiones.Realizar la atención telefónica referida a las reservas y reclamaciones.Gestionar los desvíos de reservas.El/la candidato/a seleccionado deberá cumplir los siguientes requisitos:Titulación en Turismo, Administración de Empresas o campo relacionado.Experiencia previa de entre 2 y 5 años en un puesto de Revenue management y experiencia en gestión de reservas.Conocimiento de herramientas y aplicaciones informáticas: Channel Manager: Ihotelier (Travelclick), PMS (New Hotel; Opera) Benchmarking (OTA Insight) RMS (Ideas, Dueto).Inglés alto y fluido.Excelentes habilidades de comunicación y de atención al cliente en el segmento lujo.Coordinación y liderazgo de equipos.Dinamismo, proactividad y capacidad para tomar decisiones estratégicas y resolver problemas de forma eficaz.Conocimiento del mercado turístico y de las tendencias de la industria.Alta capacidad para el análisis, gestión de datos y orientación a objetivos.

Empresas: Vibra Hotels Vibra Hotels, cadena lder del sector hotelero en Baleares, con cerca de 10.000 camas y 36 hoteles y apartamentos, 31 de ellos ubicados en Ibiza, 2 en Mallorca y 3 en Menorca, precisa incorporar en su departamento de Ventas un/a Manager TTOO Sales para los servicios centrales de Ibiza. Tenemos claro lo que buscamos: compromiso, responsabilidad, ingenio, buen ambiente y muchas dosis de motivacin. El mundo cambia constantemente y nosotros vibramos con l. Quieres formar parte de nuestro Vibra Team, con ms de 1.000 empleados? Tus funciones sern: - Gestin ntegra de todas las cuentas asignadas, dndole preferencia a las Key Accounts - Fidelizacin y apoyo al desarrollo de la produccin de las cuentas contratadas - Revisin continuada de las producciones y objetivos de las cuentas asignadas - Comunicacin continuada con las cuentas asignadas Ofrecemos: - Excelente ambiente de trabajo. - Remuneracin conforme a poltica retributiva de empresa. Requisitos : - Experiencia en gestin de TTOOs y canales offline - Imprescindible nivel alto de castellano e ingls - Conocimiento de atencin al cliente/Key Accounts - Excelente Team Player para trabajar en equipo con reservas, revenue, operaciones, etc - Incorporacin inmediata Valoraremos: - Conocimiento medio-alto de Excel - Formacin en gestin comercial y marketing - Conocimientos del sector turstico y del negocio hotelero - Conocimiento de producto y de contabilidad analtica/ reporting - Valoramos un tercer idioma - Pasin por el servicio al cliente

We offer a 11-month project at a leading Digital company|Knowledge of branding and brand developmentOur client is one of the Big Five companies in the American information technology industry that specialises in Internet-related services and products, which include online advertising technologies, a search engine, cloud computing, software, and hardware.These are some of the objectives that must be achieved in this projectDevelop critical user journeys for future and active consumers and a cohesive user lifecycle strategy in collaboration with cross-functional stakeholders.Define critical opportunities to drive step-changes in user growth, increase user engagement with new product features, and drive user adoption of existing features.Develop and execute marketing strategy and plans, working closely with sales and marketing leadership.Contribute to project scoping and manage project priorities and allocation of technical resources within the project.Set challenging but achievable goals and measure success logically.Generate and structure a plan and strategy to execute on a project and approach.Take the lead to manage competing stakeholder interests and priorities while keeping relevant parties (manager or stakeholders) in the loop on potential issues.Proactively and systematically identify and propose new opportunities while expanding beyond usual scope of expertise.Prioritize the most impactful ideas to drive growth and make sound business decisions independently. Responsibilities under the direction of Google ManagerBuild inclusive cultureChampion and engage in equitable and inclusive behaviors across all systems (e.g., hiring, perf, coaching). Create space in meetings, projects, events for everyone to collaborate and feel supported. Role model, acknowledge, and empower inclusive behavior and provide constructive feedback on disrespectful, non-inclusive behavior. Act as a diversity change agent, working to change processes, culture, or other barriers to inclusion.Create product marketing contentIndependently create marketing content to ensure that positioning of the product is aligned with the product strategy, drive efforts to iterate the content and design along with cross-functional teams based on content standards, styles, and format, and drive collaboration with the production team to publish the final marketing content for one or more teams.Develop brand strategyDrive product brand positioning, value propositions, and messaging strategy using Google voice and user insights, adapt nuances of specific product voice or goals to different communications (e.g., narratives, brand framework document).Develop product marketing content strategyDrive the framework development and rollout of strategies for product marketing content across channels. Define, identify, collect, and track appropriate product or business metrics, both quantitative and qualitative, for new or existing products or business ventures, as a key contributorGenerate user insightsIndependently determine research needs, scope, manage, and guide user research by leveraging internal and external research partners.Go-to-market strategy and planningValidate the market size and opportunity (e.g., active users, revenue, market size, sales in units, growth, profit), as a key contributor. Use subject matter expertise in the field to identify opportunities in the market landscape. Collaborate with relevant teams to build supporting rationales, hypotheses, and visions. Understand the product and target audience, develop the positioning of the product to users and bring the products to the market, and develop and execute the go-to-market plan and messages for new products and features.Manage campaign and programsDrive and manage medium to large-scale campaigns, assets, communications, and programs to address user needs and team objectives and key results (OKRs). Drive evaluation and analysis of campaign performance for optimization, determine channels for reaching and engaging users, and drive integrated channels to meet targets.People inclusionExercise sound judgment & take swift action to uphold our Core Values & Code of Conduct. Champion and creating psychological safety on the team for multiple perspectives to thrive, being sensitive to cultural norms, expectations, and ways of communicating. Actively mitigates one's own biases and flexes style to accommodate others while helping others to learn about new identities and cultures to expand their viewpoints and relationships.Promote user engagementDevelop user insights to help cross-functional teams and product partners incorporate user voice into product development and marketing strategies. Provide feedback to internal and external teams on improvement opportunities for user experience, manage and advocate for in-product user experience to resolve product issues, and promote user engagement.Provide product and industry expertiseAct as a subject matter expert on product(s) or feature(s) to partners across teams to provide input in the product and feature development process, drive market analysis, and predict and provide insights on industry trends on product development and marketing.Segmentation, targeting, and positioningDrive the meetings to develop marketing plans for regional or functional marketing teams, review the overall portfolio and characteristics, prioritize marketing goals, and define positioning plans to identify and engage the target audience.Strategic planning for product marketingPartner with senior leadership or stakeholders across teams to develop the strategic vision for Google. Allocate resources (e.g., budget, headcount) to support the regional or functional marketing teams' top goals.Brand management Knowledge of branding and brand development. This includes knowledge of how to define and/or position a brand, as well as implementation of strategies to improve it (e.g., advertising, digital marketing, partner events).Campaign managementKnowledge of the marketing campaign lifecycle. This includes planning, strategy, execution, and reporting of a campaign.Client/partner management/advisingAbility to partner with, orchestrate, lead, and influence clients, partners, and/or service providers as a trusted advisor. This may include managing client/partner expectations, and an ability to gain commitment to a product, service, or idea from partners, customers, and/or stakeholders using data and appropriate communication or storytelling methods. This management and advising may occur directly or indirectly based on size of partner population.Consumer behaviourKnowledge of consumer behaviour (e.g., digital or traditional consumer behaviours). This includes the knowledge of how consumer behaviour informs product strategy/program design and influences sales cycles.Data analysis and synthesisAbility to analyse information, draw conclusions, generate alternatives and solutions, and evaluate outcomes. This includes the ability to use data to add value to business planning and strategies.Go-to-market activities knowledgeUnderstanding of user needs, helping products go-to market, and giving feedback to improve products.Industry knowledgeKnowledge of the changing landscape of the industry, product areas, other key players, and/or markets including technology trends and issues that affect the operations of one's business and organisation.Marketing briefsAbility to write a descriptive and actionable brief to articulate key goals and objectives of a marketing campaign.Product positioningAbility to articulate key messages, features, and benefits to the target audience.Situational leadershipAbility to interact confidently, clearly and respectfully with others, especially senior leaders of the organisation, to present/defend/clarify concerns or issues regarding an existing project, program or solution. This includes the ability to effectively address difficult questions, handle pushback from a high-level audience, and maintain a professional demeanour while engaging in difficult or sometimes high-pressure situations.StorytellingAbility to influence and inspire an audience by crafting stories using data that elicit empathy or create buy-in.

Product Marketing Manager en Madrid.Perfil buscado (Hombre/Mujer)Responsibilities under the direction of Google ManagerBuild inclusive cultureChampion and engage in equitable and inclusive behaviors across all systems (e.g. hiring perf coaching). Create space in meetings projects events for everyone to collaborate and feel supported. Role model acknowledge and empower inclusive behavior and provide constructive feedback on disrespectful non-inclusive behavior. Act as a diversity change agent working to change processes culture or other barriers to inclusion.Create product marketing contentIndependently create marketing content to ensure that positioning of the product is aligned with the product strategy drive efforts to iterate the content and design along with cross-functional teams based on content standards styles and format and drive collaboration with the production team to publish the final marketing content for one or more teams.Develop brand strategyDrive product brand positioning value propositions and messaging strategy using Google voice and user insights adapt nuances of specific product voice or goals to different communications (e.g. narratives brand framework document).Develop product marketing content strategyDrive the framework development and rollout of strategies for product marketing content across channels. Define identify collect and track appropriate product or business metrics both quantitative and qualitative for new or existing products or business ventures as a key contributorGenerate user insightsIndependently determine research needs scope manage and guide user research by leveraging internal and external research partners.Go-to-market strategy and planningValidate the market size and opportunity (e.g. active users revenue market size sales in units growth profit) as a key contributor. Use subject matter expertise in the field to identify opportunities in the market landscape. Collaborate with relevant teams to build supporting rationales hypotheses and visions. Understand the product and target audience develop the positioning of the product to users and bring the products to the market and develop and execute the go-to-market plan and messages for new products and features.We offer an 11-month contract to cover a member of the team.The work will be in hybrid format 2 days off-site and 3 days on-site. Google,